Erin Strout has written a nice feature on the US Olympic Marathon Trails for Outside:
Check out this quote from Atlanta Track Club head Rich Kenah:
“The consensus is that this is an event that is more than worthy of the time and attention of the sport’s leaders to figure out how to make it a sustainable asset forevermore. I don’t think it’s hyperbole to say that the Olympic Trials Marathon is the most valuable commercial asset that the USOPC, USA. Track & Field, and NBC have outside of the seventeen days of the Games.”
1) Do you agree the Trials are that valuable?
2) Are you worried about their future?