I came across the following article from women's running.
The article makes a big deal about how it's rare to sign distance runners of color to endorsement deals in the US.
One runner said
“It’s definitely hard because I feel like there’s so many brands out there that are talking about inclusivity and diversity and this, this, and this, but they don’t really put their money where their mouth is.Oiselle is making a very important statement by standing behind its commitment to embrace racial justice and inclusivity in the sport of running. That’s the difference between other companies and Oiselle—they have a mission and they have values, and they actually act upon those. And you can see that expressed through them taking the time and effort and resources to sponsor women of color and particularly not sprinters.”
What?
I find the whole article to be bizarre. The article basically implies the other brands are racist .
In fact, a huge percentage of the most prominent mid-d and distance runners based in the Us over the last 20 years have been people of color, whether on the women's side of the ledger - Ajee Wilson, Athing Mu, Raevyn Rogers, Des Linden, Tuliamuk, Kipyego, Saina, etc. - or men's side - Centrowitz, Lagat, Nuguse, Chelimo, Meb, Abdi. etc.
What do you think?
And what's funny about the article is it puts all of the photos of the athletes in black and white so you can't really eventell what race they are.