It's out of consideration for people who may have lost a parent recently (i.e.: to Covid, among other things). Good for them to be considerate. That is all it is, and is genuinely a thoughtful gesture. Other companies doing it, too,
As put forth in the article linked below:
"Experts described it as a small but growing trend, likely accelerated by the coronavirus pandemic. Indeed, many companies told NPR they wanted to recognize that Mother's Day can be challenging, especially this year, and help make customers' lives easier."
The small but growing trend is seen as a welcome acknowledgement of people who are grieving, as well as a sign that email marketing is becoming increasingly personalized and socially conscious.
It's out of consideration for people who may have lost a parent recently
Makes sense. I hate seeing Father’s Day advertising… it’s no one’s fault, just sucks to see it. Dad’s death was a pretty traumatizing experience for our family (a ruthless bout of colon cancer.)
It's out of consideration for people who may have lost a parent recently
Makes sense. I hate seeing Father’s Day advertising… it’s no one’s fault, just sucks to see it. Dad’s death was a pretty traumatizing experience for our family (a ruthless bout of colon cancer.)
Would be nice to opt out of these reminders.
I am sorry to hear that. My condolences.
Not much I could say to change how you must feel, so I won't try. But thanks for sharing and I hope the best for you and your family.