devo wrote:
I can't believe football is so much more popular than basketball that Colorado/Oklahoma/Oklahoma State athletics are more of a draw to a conference than Kansas. Kansas basketball is, historically, one of the five or ten best men's programs in the entire NCAA, any sport.
Well, you should. Television packages are built to draw ratings for over twelve weekends a year (i.e. football regular season and bowl games), not four weekends in March. NCAA Tourney is huge, but college football is at least as big (if not bigger) if on a more spread-out timeline.