I'm afraid to say that the tides are indeed turning. There have been a few very significant studies in the last few years (the Nike study with women in stability, neutral, and motion control shoes, the Air Force foot type/shoe matching study, and Lieberman's "barefoot runner" study) that are steadily chipping away at the ingrained way of thought in the modern shoe industry. Not that there haven't been seeds of doubt for a long time. Studies as early as 1980 have questioned the benefits that modern bulky trainers offer.
At the same time, SO many people are used to their stability trainers/motion control shoes, that they won't be going anywhere anytime soon. What we WILL see is every major shoe company offering an expanded line of "minimalist" shoes.
Just a few years ago, you pretty much had to buy racing flats to be a minimalist. Now there are shoes MADE for training (and durability) from reputable manufacturers that are jumping on the bandwagon.
-Nike's lunar series, as well as the Free
-Saucony's Kinvara and the new Grid A4
-New Balance's soon-to-be-released Minimus series
-Adidas's AdiZero line
Right now, companies like Brooks are getting left in the dust. The Launch is supposed to be their flagship "performance neutral" shoe, but with a heel drop of 22mm to 11mm, who are they kidding? The T6 is even worse--20mm to 8mm. The green silence is a step in the right direction, but I can't shake the feeling it's an eco-hippie gimmick. ASICS is in a good spot--they have plenty of minimal shoes already; they just need to rebrand them as minimal trainers (Hyperspeed, Piranha, Tarther).
People will gravitate back towards middle ground (minimal, but still cushioned shoes like the Hyperspeed, or even something bigger like the Kinvara or Luna trainer) once they realize that
a) VFFs are going nowhere fast in the winter
b) The oft-lauded shock-absorbing properties of the foot can't adequately protect you at the end of a long run on pavement.
c) You just can't go as fast (on pavement) barefoot/ultra-minimal as you can in lightly cushioned flats...unless you practice a LOT, a la Abebe Bikila. Don't forget he wore shoes sometimes, too.
I love running barefoot--on grass. I can run on grass all day, and as fast as I want. But it just 'ain't happening on pavement. You need at least a little rubber and foam, unless you want to dedicate years to learning to run fast on asphalt without shoes. And even then, good luck kicking!